Thursday, September 14, 2017

The 5 Landing Pages For Real Estate You Need To Create NOW (Free Quick-Guide Included!)

 

 

As we near the final month’s of 2017, the question of whether or not you need landing pages for real estate marketing has been answered.

You Do

Period.

Successful landing pages will massively increase your efforts.

Really, what’s the alternative?

Without them, you’ll simply be guiding to your website where they may or may not even find the information they’re after.

HubSpot found that according to MarketingSherpa’s Landing Page Handbook (2nd edition), 44% of clicks for B2B companies are directed to the business’ homepage, not a special landing page. Plus, of the B2B companies that are using landing pages, 62% have six or fewer total landing pages.

Your leads don’t have time for the runaround, and neither do you.

Visitors need to be directed to a that was designed with one specific action in mind.

Folks who opt-in get what they’re after and give you what you want.

More qualified leads.

The discussion at hand now is figuring out what landing pages you need to create for maximum conversion.

Today, we’ve got 5 more landing pages for that you need to build right now.

Let’s check them out!

Landing Pages For Real Estate #1: Coming Soon

This is a brand new Squeeze page template just released for all LeadSite users!

And it came highly-requested.

You’re probably well-acquainted with the “Coming Soon” offer.

This is a great way for brands to build excitement around a new product launch.

Or, in your case, a new house hitting the market.

This landing page allows you to highlight a great property, upload a teaser video, and of course have leads sign up to get more information once it’s on the market.

You can easily roll this kind of page into Facebook ad and email campaigns.

Landing Pages For Real Estate #2: “Full Details”

The “See More” teaser page might seem familiar, too.

After a property is on the market, one of the best ways to turn online leads into a showing appointment is with a landing page that gives them what they’ve been searching for.

And what exactly do leads want to see so badly that they’re willing to exchange valuable contact information?

Pictures.

We’ve all seen the mess of poorly filtered, blurred, and out-dated photos that often accompany listings.

Enough of that.

You can now tease multiple images to intrigue leads and upload the rest of them behind this beautiful landing page.

This template was built with in mind.

Agents can easily highlight a single listing in an ad and keep audiences engaged by having them opt-in with their Facebook details as well.

You can even change the Facebook button!

In fact, one of our LeadSite agents scored 40 leads in just one week by using a Squeeze page template built for Facebook opt-in and lead capture.

Read her story HERE.

 

Landing Pages For Real Estate #3: Home Valuation

 

 

Of course, the tried-and-true home valuation page had to make our list.

Only we’ve created a template with a more fresh and modern look.

Many are out-of-date, poorly designed, or not mobile friendly.

The example above, is just one of three templates you can build on.

If you prefer a more classic and traditional page, that is still powerful and captivating, take the first template shown above for a spin.

You can see in the 3rd template that you can actually use a custom map of your area as the background of your page.

Explore all the templates to find which ones works best for you and your leads!

Landing Pages For Real Estate #4: The Calculator

You asked for it.

And we listened.

The mortgage calculator page has landed!

This is an excellent tool for first-time home buyers and having it in your arsenal will allow you to give them the answers they need right now.

After they opt-in, you can followup with more guidance and hopefully show them a few listings!

Landing Pages For Real Estate #5: Single Property

This may be our most exciting Squeeze Page template yet!

The landing page functions almost as a mini website for a specific property.

If you’re looking for a way to make your listings stand out in the marketplace, there is no better way than a “mini-site” that’s completely
dedicated to a single property.

Complete with navigation tabs, videos, and beautiful photos, you can create an entire marketing presentation with a single landing page!

You can insert the price and update the immediate features.

Plus, it’s easy to include a brief write-up about the property and all the juicy details buyers need to close the deal!

You can also pull in an entire image gallery!

And all it takes to swap them out is a simple point-and-click.

If that’s not enough, it’s just as easy to upload a complete virtual tour of the property for folks to see right after they opt-in.

Lastly, you can include a list of property features and amenities that can be updated at any time.

Have you used this page yet? Share your designs with us in our Beat Zillow Facebook Group!

Don’t Have Landing Pages For Real Estate?

 

Do you have landing pages? If not, check out LeadSites which lets you build unlimited landing pages and gives you all of the templates you’ve seen here, plus many more!

Overall, just keep the purpose of your landing page in mind: Give value and make it easy for folks to convert.

We hope you’ll take advantage of these exciting new features!

If you do have landing pages for real estate, but still aren’t getting leads – here’s something to consider…

How many landing pages do you actually have? Companies who have 6 to 10 landing pages see over a 50% increase in leads when they add a few more pages to bring up the total to 10-15. 

Why? Because more pages means more opportunities to convert.

Plus, this can have a big impact on SEO as well, which is one of the best ways you can increase your chances of driving more qualified leads to your site.

If you want these templates and to find out more about what can do for you, check out a free LeadSite webinar!

Full schedule HERE.

The post The 5 Landing Pages For Real Estate You Need To Create NOW (Free Quick-Guide Included!) appeared first on Easy Agent Pro.



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